BB «ven supposedly well-placed companies have been catapulted out of their comfort zone due to the prolonged nature of the pandemic. As a result, the pressure has increased considerably to raise efficiency, especially in capital-intensive areas. Digitalisation is a key factor in this regard, but efficiency is only one side of the coin. The change is predominantly being shaped by the fact that companies are having to rethink their business models. In my view, this is where real opportunities lie.»
